Five years. Five fucking years. That's a lot of time to spend blogging.
Or, lately, not blogging. Then reflecting on that not blogging. Then hating myself because my only thought was to blog about blogging. Which is what I'm doing now so the irony is I should have just gotten over it and gotten on with it.
But that didn't happen and now we're here. To be honest I don't know how to proceed. When I started this blog, or rather the blog that became this blog, I was in a completely different place. Physically I was sitting on a bed in one of my college friend's parent's house. And mentally I was some dumb kid who thought the best way he could show he could think was to share opinions about a lot of things.
Okay, maybe completely different place is an overstatement. But lately I've just been so bored by straight ad blogs. There were times I thought they were the sun and the moon, the ocean and the stars! But lately they've been wet farts in the wind of the internet.
(Of course I'm not talking about YOUR ad blog. Yours is perfect.)
Doesn't it seem that way? Or is that a byproduct of saturation? Have I filled my head with so many ad thoughts that I can't bring myself to gush about slightly regurgitated ones the way I once did? Maybe. It is a bit like eating the same sandwich every day for five years.
And there are times I just feel so dull writing impassioned posts into this blank box. It's not hard, necessarily. It feels silly. There's a billion topics and problems to tackle and I choose to rant about advertising for the thousandth time? No wonder my friends got sick of me before I got sick of myself.
The small bit of solace I have is that I'm not writing a marketing advice blog. Or a blog of top-ten lists. Or a careerism blog. those kind of things make my skin crawl up my back, rip itself from my body, and go find some other, better human. It's a place that stays true to me even if that truth is a gelatinous, slippery thing.
So five years in I'm in the same place I was when I started blogging. Just a dumb guy putting thoughts out into the ether. It's a great way to not make a living.