TWO THINGS YOU NEED TO BE HAPPY IN ADVERTISING.

This is too good not to post.

All you need is an enquiring mind.
And the desire to take complicated things and make them simple.

If you’ve got those two things, this isn’t work.
It’s paid fun.

From this post from Dave Trott. Pretty much sums up what drives me to get into the business. Also a reminder what the job is all about.

Oh go on, read the rest!