There is no reason you shouldn't watch this. Settle in with a warm drink (or cold drink depending on your location) and let the wisdom wash over you.
The biggest qualm of most creative people is having their "babies" killed. I'm hoping one of the things this talk helps with is making people understand how to sell work. If you a truly in love with an idea (not always the best thing) you must know, or surround yourself with people who know, how to sell it.
via Ben Kay.