Nary a day goes by that I don't think of you, dearest Internet. You are the love of my life! Come to my embrace and never leave. Never let me go without the bounty of links you provide.
- Keep warm, make trouble by Ant Melder. It's about making sure you don't let a brand turn into a bland.
- Speaking of trouble, it's a desperate plea from The Ad Contratian: Advertising Needs Troublemakers.
- "In agency culture, there is too much talking, especially by people who haven’t taken the time to understand the details of the situation and the assignment. Too much forwarding. And, well, just about no reading." - from Keith Byrne's "R.I.F"
- Art means making the obligatory and mundane parts novel. (It's a post all about conventions in Genre fiction. But there are some seriously good lessons in there as far understanding marketing conventions. I saw it was an explanation of how Edge Shave Gel, just an example, can make such a dull ad doing the same things Old Spice does. It's all in how conventions are treated.)
- Heels, Health and the high-and-mighty by Angela Natividad.
The client hired the agency to hire freelancers who proposed that we hire this guy casey neistat do all the work.
— chris baker (@funkmastabaker) October 31, 2013